Build a Search Intent Dashboard to Unlock Better Opportunities

Posted by scott.taftWe’ve been talking a lot about search intent this week, and if you’ve been following along, you’re likely already aware of how “search intent” is essential for a robust SEO strategy. If, however, you’ve ever laboured for hours classifying keywords by topic and search intent, only to end up with a ton of data you don’t really know what to do with, then this post is for you.
I’m going to share how to take all that sweet keyword data you’ve categorized, put it into a Power BI dashboard, and start slicing and dicing to uncover a ton insights —…

Build a Search Intent Dashboard to Unlock Better Opportunities

Do Businesses Really Use Google My Business Posts? A Case Study

Posted by Ben_FisherGoogle My Business (GMB) is one of the most powerful ways to improve a business’ local search engine optimization and online visibility. If you’re a local business, claiming your Google My Business profile is one of the first steps you should take to increase your company’s online presence.
As long as your local business meets Google’s guidelines, your Google My Business profile can help give your company FREE exposure on Google’s search engine. Not only can potential customers quickly see your business’ name, address and phone number, but they can also see photos of your business, read online reviews, find…

Do Businesses Really Use Google My Business Posts? A Case Study

4 Ways to Improve Your Data Hygiene – Whiteboard Friday

Posted by DiTomasoWe base so much of our livelihood on good data, but managing that data properly is a task in and of itself. In this week’s Whiteboard Friday, Dana DiTomaso shares why you need to keep your data clean and some of the top things to watch out for.

Click on the whiteboard image above to open a high resolution version in a new tab!
Video TranscriptionHi. My name is Dana DiTomaso. I am President and partner at Kick Point. We’re a digital marketing agency, based in the frozen north of Edmonton, Alberta. So today I’m going to be talking to you…

4 Ways to Improve Your Data Hygiene – Whiteboard Friday

Samsung’s Latest Tablet Is Really Damn Thin

When Samsung released the Galaxy Tab S4, I liked its blend of sleek design, long battery life, and Android-based OS supported by Samsung’s Dex desktop software. But its steep price and outdated specs made it impossible to love. That might change with the new Galaxy Tab S5e. Samsung streamlined its flagship tablet to…Read more……

Samsung’s Latest Tablet Is Really Damn Thin

3 Easy Ways You Can Speed Up a Video

Transitions are arguably the most important element of any piece of creative work. Whether it’s an article or video, engaging someone throughout its entirety requires you to elegantly weave your individual ideas and thoughts together into a cohesive narrative. Otherwise, if you abruptly hop from one point to another, you’ll throw your audience off and confuse them, increasing the likelihood that they’ll disengage with your work. …

3 Easy Ways You Can Speed Up a Video

Евросоюз достиг соглашения о реформе авторского права в Сети

Представители Еврокомиссии (ЕК), Совета ЕС и Европарламента достигли соглашения о реформе авторского права, сообщил в среду еврокомиссар по единому цифровому рынку Андрус Ансип (Andrus Ansip), пишет ТАСС.
«Достигнуто соглашение по авторскому праву, – написал Ансип в Twitter. – Европейцы, наконец, получат современные правила авторского права, подходящие для цифрового века, с реальными преимуществами для всех: гарантированные права для пользователей, справедливое вознаграждение для создателей, ясность правил для платформ».
Цель этой реформы, обсуждаемой в ЕС с сентября 2016 года, состоит в модернизации авторского права в эпоху цифровых технологий.
В центре дебатов были две статьи предполагаемого закона, отмечает агентство. Одна из них позволяет СМИ получать вознаграждение при повторном…

Евросоюз достиг соглашения о реформе авторского права в Сети

[recovery mode] А нужны ли чиновники? Идея социального краудфандинга

Привыкла за века наша власть широко черпать русский народ, да плескаться им горстями — а вот будет ли завтра, откуда зачерпнуть?Пелевин В. “Зенитные кодексы Аль-Эфесби” Нужны ли налоги и чиновники? Оправдывает ли себя раздувшийся бюрократический аппарат? Моя попытка ответа на вопрос — под катом. Читать дальше → …

[recovery mode] А нужны ли чиновники? Идея социального краудфандинга

A Guide to Broken Link Building: Tips for Finding and Replacing Broken Links

Broken link building is an effective off-page SEO strategy because it benefits both marketers and publishers. When a broken link is replaced with an updated URL, a marketer earns a link back to their website, and a publisher’s site becomes more user- and SEO-friendly. Learn how to develop an effective link building strategy by creating […]
The post A Guide to Broken Link Building: Tips for Finding and Replacing Broken Links appeared first on Alexa Blog. …

A Guide to Broken Link Building: Tips for Finding and Replacing Broken Links

The ‘Link’s Awakening’ remake could be the start of something special

I never beat The Legend of Zelda: Link's Awakening, but not for lack of trying. It's one of my favorite entries in the Zelda series, and I played it over and over as a kid. I got stuck on the same bit every time, one puzzle I couldn't get past…. …

The ‘Link’s Awakening’ remake could be the start of something special

A Guide to Setting Up Your Very Own Search Intent Projects

Posted by TheMozTeamThis post was originally published on the STAT blog.

Whether you’re tracking thousands or millions of keywords, if you expect to extract deep insights and trends just by looking at your keywords from a high-level, you’re not getting the full story.
Smart segmentation is key to making sense of your data. And you’re probably already applying this outside of STAT. So now, we’re going to show you how to do it in STAT to uncover boatloads of insights that will help you make super data-driven decisions.
To show you what we mean, let’s take a look at a few ways we can…

A Guide to Setting Up Your Very Own Search Intent Projects